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Tuesday, January 20, 2015

Target Took His Toys and Went Home


Not trying to be disrespectful....but really? Giving up so soon?
Target might have given one of our more "Canadian market savvy" business consultants a crack at it before they decided to jump ship. Another million or two would have been nothing compared to the extravagant cost of leaving town.

Well, since I'm giving my two cents, I might as well add a few nickels in as well.

In my humble opinion, Target didn't understand how frugal and picky we Canucks are. We work hard for our money and refuse to overspend on purchasing items that we can buy elsewhere for half the cost.
I'm going to let y'all in on a little Canadian secret..... We Canadians really know how to LOOK like a million bucks, but  we actually have probably spent under a $100 to look that way. Huh? Ok, maybe I am exaggerating.....but the predominantly female Canadian shoppers that Target had in their sights, are a pretty feisty brood of bargain hunters. You can't put up a huge "discount" store and then NOT DELIVER the deep discounts that we were expecting. We were really looking forward to some juicy bargains, but no matter where we looked.....we couldn't find them at Target.. Actually that's not entirely true. I did buy a large beautiful thick towel for only $6 there.....but that was pretty much it. The clothing and accessories were of the same quality as a typical discount department store, but the prices were much too high.
Anyway, gotta run.

If it was in my realm of influence to get Target to stay in Canada and convince them to readjust their strategy....I really would've given them a second chance...how 'bout you?

Peace and wisdom.
Carla

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